Why Some Sneakers Get Destroyed Instead of Sold 👟🔥

Story: Big brands sometimes burn or shred unsold shoes. Why?To protect brand value (avoid discounts flooding markets).To stop resellers from exploiting cheap stock.Logistics costs of storing/redistributing can be higher than destroying.It’s controversial, but it happens. Not all sneakers walk into closets — some go straight to sneaker heaven. 👟🔥

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